MeasureCamp is an open, free-to-attend unconference, unlike any other web analytics event held around the world. Building on a rich history of successful events in Melbourne and Sydney since 2019, MeasureCamp Melbourne 2026 returns on the 28th of March. Join us for another day where the schedule is created by you, the community is the keynote, and the conversation never stops.

MeasureCamp Melbourne 2026: The Global Movement Returns

We are thrilled to announce that MeasureCamp Melbourne 2026 will take place on Saturday March 28th. Following in the footsteps of the original London event and its hugely successful counterparts around the globe, this gathering is set to once again unite the local analytics community in a celebration of shared knowledge and open dialogue.

What is an Unconference? Unlike traditional conferences where you sit passively through pre-planned lectures, MeasureCamp turns the format on its head. It is a true “unconference”—a dynamic event where the agenda is a blank canvas at the start of the day. The schedule is built in real-time by you, the attendees. This unique structure breaks down the barriers between “speakers” and “audience.” Whether you are a seasoned industry veteran, a vendor, or a fresh graduate, the floor is open for you to lead a session, spark a debate, or share a case study.

Why You Should Attend MeasureCamp is designed to be the antidote to the rigid, one-way presentations of corporate summits. By fostering a collaborative social framework, we create an environment where the “hallway track”—those valuable, spontaneous conversations—becomes the main event.

The small, intimate discussion groups encourage active participation rather than passive listening. This format ensures that the content is always relevant because it is defined and curated by the people in the room. It is the ultimate opportunity to learn from the best, develop your skills, and network with peers and consultants in an atmosphere that champions curiosity over hierarchy.

Come prepared to teach, ready to learn, and eager to connect. At MeasureCamp, you don’t just attend the event; you create it.