What to Expect at MeasureCamp 2026

If you’ve just realised that you can’t make it, please release your ticket now so somebody else can come along! We have a lot of people on the waitlist keen to come and it’d be a shame for them to miss out too. To release the ticket, search for the email from Eventbrite and follow the link labelled “View and manage your order”. If you can’t work it out, email us at melbourne@measurecamp.org and let us know.

How to find the MeasureCamp venue

We are both thrilled and extremely lucky to have Google hosting us this year. I can’t recommend enough using public transport to get to there. Train and tram stops are both fewer than two minutes walk away. The door to the building will be staffed from 9:00 until 9:45, with team members on hand to guide you to the Google office. Following the commencement of talks there will be phone numbers for you to call for access.

What’s an UnConference?

The big deal with UnConferences is that they’re participant-driven. Instead of having expensive keynote speakers and a bunch of sponsors filling up the schedule, we start with a blank canvas in the morning. The session board starts wide open for anyone to talk with space available across all the rooms for each 25 minute timeslot.

What happens in a session?

The sessions end up being filled with a wide variety of different styles. A high proportion of sessions are prepared talks where you guide the audience through a topic you know in detail. Another popular format is the panel or debate style session, either a small group of experts up the front discuss a topic or a more roundtable approach where everyone gets to discuss a topic of interest.

Some sessions mix it up into a combination of talk and discussion. Another common style is to do a demonstration of a cool technology, product or technique. You stand up the front and show people something that you find cool. We ask that sessions aim to be genuinely useful for the audience, so hold back on the salesy demos.

Finally there’s the outliers: the weird, the wacky and the fun sessions. As the day wears on, some odd things end up on the session board. One year we had two people doing the Google Analytics Individual Qualification test live on stage.

Get excited! It’s coming up. This weekend. Saturday 28th March at Google Melbourne.

Can’t wait to see you there!